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Entrepreneurship -- From Idea to Launch

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  • 3½ hours
  • 33 lessons
  • 0 quizzes

Certificate of Completion Offered

Successful entrepreneurs understand that entrepreneurship is a process that can be learned and improved upon with experience. Entrepreneurship – From Idea to Launch provides a series of lectures that can guide an aspiring entrepreneur through the steps that will greatly increase their chances for successfully turning their idea into a successful business. Entrepreneurship – From Idea to Launch can can be used as a step by step manual to walk an entrepreneur through the process of launching a venture. 

The specific objectives of this course:

Learn what entrepreneurship is and who are typical entrepreneurs. Understand how opportun
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What You'll Learn In This Course

Learn what entrepreneurship is and who are typical entrepreneurs
Understand how opportunities for new businesses arise in the market and how to spot them
Learn how to assess the difference between an idea and a real business opporunity
Learn how to build a business model, how to test it, and how to adapt it to what the market really wants
Understand what business plans are used for and how to construct a winning plan
Gain a realistic understanding of what methods of financing make sense for your business

What You Need For This Course

A passion to become part of the entrepreneurial economy

Description

Successful entrepreneurs understand that entrepreneurship is a process that can be learned and improved upon with experience. Entrepreneurship – From Idea to Launch provides a series of lectures that can guide an aspiring entrepreneur through the steps that will greatly increase their chances for successfully turning their idea into a successful business. Entrepreneurship – From Idea to Launch can can be used as a step by step manual to walk an entrepreneur through the process of launching a venture. 

The specific objectives of this course:

  • Learn what entrepreneurship is and who are typical entrepreneurs.
  • Understand how opportunities for new businesses arise in the market and how to spot them
  • Learn how to assess the difference between an idea and a real business opportunity
  • Learn how to build a business model, how to test it, and how to adapt it to what the market really wants
  • Understand what business plans are used for and how to construct a winning plan
  • Gain a realistic understanding of what methods of financing make sense for your business

A Faculty Project Course - Best Professors Teaching the World

Successful entrepreneurs understand that entrepreneurship is a process that can be learned and improved upon with experience. This Entrepreneurship course provides a series of lectures that can guide an aspiring entrepreneur through the steps that will greatly increase their chances for successfully turning their idea into a successful business. The Entrepreneurship Course is designed to be viewed as an overview for those who want to learn what entrepreneurship is really all about. Or, this course can can be used as a step by step manual to walk an entrepreneur through the process of launching a venture. Therefore it can be viewed over a few hours, or it can be staggered over time. So whether you are thinking about becoming an entrepreneur, or you are actively trying to launch a new business, this Entrepreneurship course will offer you important information that will bring you a better chance of success.

Take this ultimate Entrepreneurship Course now and learn how to become a successful entrepreneur.

Syllabus

All the lessons in this course
  • Introduction
  • Course Introductions 01:16
  • The Basics
  • Who is the typical entrepreneur 02:53
  • The life cycle of a business 05:00
  • The process from idea to launch 05:48
  • Entrepreneurial thinking - a different view of risk 04:04
  • Learning from other Entrepreneurs
  • Opportunities
  • Change and chaos – the entrepreneur’s best friend 07:47
  • Forces for change 08:47
  • Idea exercise
  • Avoid the temptation to be impulsive – follow the three M’s 04:13
  • Market 06:51
  • Exercise: Market
  • Margin 07:21
  • Exercise: Margin
  • Me 09:06
  • Exercise: Me
  • Business Model
  • What is a business model 03:15
  • The business model canvas 07:13
  • Connecting with the customer 14:38
  • Putting the right pieces in place 05:11
  • Translating your model from English into "Accounting-ese" 07:13
  • Exercise: Business Model Canvas
  • Be ready to pivot! 05:52
  • Exercise: Pivoting Your Business Model
  • Writing the Business Plan and Getting Funding
  • What is a business plan used for 03:50
  • What goes into a good business plan 11:01
  • Exercise: The Business Plan
  • Avoiding the circular file 09:51
  • Exercise: The Pitch
  • Realistic funding opportunities 17:31
  • Exercise: Funding Plan
  • Concluding Note 02:17
  • Final Exercise

Course Details

3½ hours of video
Full 24/7 lifetime access
33 lessons
Certificate of Completion
Take this course for $75.00 Do you have a coupon?

Teachers

Taught by: Dr. Jeff Cornwall, Professor of Entrepreneurship / Author